July 30, 2008- For IMMEDIATE Release
Contact: Owen Frager 561-620-8708
GrandNames.com: Start a Business. Launch Your Dream.
Grand Names Gives Entrepreneurs a Way to Kiss Corporate Goodbye, Build Their Own Brands Online and Take Control of Their Destinies
If Americans have learned anything from the mortgage meltdown, credit crisis, stagnant incomes, $4 gasoline, factory closings, benefit cuts, corporate layoffs and outsourced jobs, it's that they can't count on anyone to provide for their future well-being but themselves. Faced with possible unemployment, declining home values and uncertain retirement incomes, many driven individuals are searching for creative solutions to their economic pressures. And for many, that means starting their own businesses.
According to Florida-based Internet entrepreneur Owen Frager, in the current economy, the World Wide Web represents one of the best opportunities for ordinary workers to turn themselves into successful business owners. Success online begins with having the right domain name.
That's why Frager has launched Grand Names, with its theme line "Great names. For under a grand." In 30-plus years as a corporate marketing executive, agency head and author of the FragerFactor marketing blog, Frager has made a career of narrowly identifying, targeting and reaching customers in ways not possible through traditional advertising. Based on his insights into the limits of traditional marketing and the problems facing would-be online entrepreneurs, he says Grand Names' concept is both easy to understand and long overdue.
Grand Names is a brokerage and marketplace for SMB-focused domain names, where every name available for sale can be purchased for less than $1,000. This is in striking contrast to the prevailing domain market where purchasing domain names with traffic- and revenue-generating potential requires competing in auctions or negotiating deals running to six or seven figures. At Grand Names, on the other hand, the low price posted is the price paid.
"All of the names available at Grand Names - whether from our own portfolio or the select few accepted from others - are carefully targeted and highly marketable 'call to action' domain names," said Frager. "Like a good 800-number, they're simple, memorable, and highly relevant to the consumer - expressing the "I WANT" behavior the consumer is speaking, thinking or even typing. And they're a brand and address in one. That's what makes them such powerful foundations for building your own business - and future."
As Frager explains, there's more to Grand Names than just good names. "All of our names include solid concepts on how they can be turned into top-performing direct marketing assets."
Frager says his prime motivation in creating Grand Names was to help frustrated corporate workers - such as he used to be - to do as he did. "Grand Names is here to help you develop an exit strategy to escape the 9-to-5 grind, become your own boss and take control your economic destiny," says Frager.
It's an achievable goal, he says.
"Many worked in companies where the perception was that it took years, millions of dollars and tremendous manpower to build an online presence and acquire enough customers to drive success," says Frager. "But with the turnkey tools and technologies of Demand Media, YouTube, WordPress and others, people are succeeding with nothing more than a webcam and easily acquired skills. Grand Names adds one more important resource to that mix. Come to us for the right name for your venture, then leverage the outsourced services and technologies out there to get up, running, recognized and profitable fast. Even on restricted budgets."
Concludes Frager: "If you want to live life on your own terms, this is your blueprint."
About GrandNames.com
GrandNames.com is privately held by Domain Success, a wholly owned subsidiary of the Frager Creative Group of Companies. Names at Grand Names are created or hand selected by Owen Frager, Grand Names founder and a marketing/advertising executive who has helped global brand leaders including Alcatel, Citrix and Ricoh to champion technology revolutions and accelerate growth. Monikers created by Owen include 89 well-known trademarks that are part of the office lexicon in Fortune 100 companies around the world. These products, services, applications, events and programs, have generated billions of dollars in value and continue to earn licensed residuals worldwide. A Grand Names advisory board consisting of leaders from diverse walks of business will play a key hands-on role in shaping the company's strategy and competitive advantage. GrandNames.com expects to be functional in September 2008, as vacations end, kids go back to school and parents are free to ponder the future. For more information contact Owen Frager at 561-620-8708.
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